Indeed Sponsorships Dashboard

Sponsorships

Cmd K

Jun to Nov 2026

Good morning, Sully

European football clubs, scored against Indeed's partner criteria.

Inbound proposals

Received per month, all leagues

Proposals{{ totalInbound }}

Avg fit score{{ avgScore }}

Proposals receivedFit score, 0 to 100

Deal funnel

From proposal to signed

{{ f.label }}{{ f.value }} ({{ f.pct }})

{{ availablePct }}% of inbound have the recruitment category open today. {{ soonCount }} more open within 12 months.

Inbound by league

{{ sportCount }} leagues, bars scaled to {{ sportMax }}

Score distribution

Weighted fit score across 8 criteria

Priority tracker

Top scored inbound with their recruitment category window and next action

View all {{ totalInbound }}

#PropertyLeagueScoreCategory windowAction

{{ t.name }}{{ t.type }}, {{ t.stage }}

Inbound proposals

{{ rowCount }} properties, sorted by {{ sortLabel }}

{{ r.name }}{{ r.hq }}, est. {{ r.est }}

{{ d.hq }}, established {{ d.est }}. {{ d.url }}. Received {{ d.receivedF }}

Preview form

Mandatory filters

Non-negotiable prerequisites, checked before scoring.

Fit score: {{ d.scoreLabel }}

{{ s.pct }} w{{ s.weight }}

Commercial status

Audience

Age profile

25 to 44: {{ d.coreShare }}

Male {{ d.male }}Female {{ d.female }}

Sponsor portfolio

Lead partners from the latest GlobalData grid. {{ d.spNote }}

Brands per season

{{ h.label }}: {{ h.count }}

Public evidence

Dated observations for context. None of these feed the fit score.

Community programme {{ d.cpTitle }} {{ d.cpSummary }} {{ d.cpPeriod }}. Sponsorship access unconfirmed.

No further public audience observations collected for this club.

Decision log

Every change is recorded with the score and weights in place at the time.

Outbound proposals

Start from an inbound proposal and let AI find lookalike European clubs to approach.

Inbound proposal

Search universe

{{ universeCount }} European clubs

Outbound targets based on {{ obSourceName }}

Ranked by coverage, overlap, then match. {{ obCount }} results

{{ r.match }}%

{{ r.name }} {{ r.type }}, {{ r.sport }}, {{ r.hq }} Fit {{ r.score }}

Gap analysis for {{ obSourceName }}

Where the inbound falls short of the ideal Indeed partner, and which outbound target closes each gap.

{{ g.label }}{{ g.pct }} / 100

Closed by {{ g.closer }}

No evidenced criterion scores below 60. Criteria without data are pending, not passed.

Pick an inbound proposal and generate.
Matching runs on social scale, revenue, market and league across 21 research candidates.

Deal pipeline

{{ c.reachF }}social followers

Next step{{ c.next }}

SV {{ c.catLabel }} {{ c.age }} {{ c.score }}

No deals

Add deal

Deal

{{ r.name }}{{ r.sport }}, {{ r.reachF }} social

Deal window, received to target close Incumbent recruitment partner Category open Today

Peer analysis

{{ peer.name }} against {{ peer.count }} comparable {{ peer.sport }} {{ peer.typePlural }}. Benchmark row is highlighted.

Benchmark property

BENCHMARK {{ peer.bench.name }} {{ peer.bench.hq }}

{{ k.label }}{{ k.value }}Rank {{ k.rank }} of {{ k.of }}

Revenue{{ c.reachF }}

Social{{ c.socialF }}

Category{{ c.winShort }}

Peer comparison

Publicly reported 2024-25 figures. Deltas are against {{ peer.name }}.

Club

Stadium

Revenue 2024/25

Social followers

Social growth

Money League

Fit score

{{ r.name }}{{ r.hq }}, est. {{ r.est }}

BENCH

Revenue: Deloitte Football Money League 2026 (2024/25, excludes transfers, not a sponsorship value). Social: CIES Football Observatory, May 2026, five platforms, overlapping accounts. Recruitment category status is unconfirmed until each club replies.

Criteria profile vs peer average

Benchmark sub-score in blue, peer average in grey.

{{ p.bench }} ({{ p.delta }})

Takeaways

What the peer set says about this deal.

Criteria weighting

Eight criteria from the Indeed brief. Weights total {{ weightTotal }} and every score across the dashboard recomputes live.

Mandatory filters

Pass or fail prerequisites from the internal analysis. Proposals that fail are removed from rankings before any scoring.

FilterRuleInbound resultOn

Weight mix{{ groupSummary }}

{{ w.label }} {{ w.desc }} Source: {{ w.source }}

OffMax 40

Live ranking

Movement against the Indeed default weights.

Worth another look

Lost proposals that score higher under the current weights than when they were declined.

{{ t.name }}{{ t.sport }}, declined {{ t.lostF }}

No lost proposals score higher under these weights. {{ lostHint }}

How a score is built

Each criterion is normalised to 0 to 100 from the property data (log scale for audience sizes, direct for percentages, yes/no for commercial flags). The fit score is the weighted average. Thresholds: 75+ strong, 55 to 74 good, under 55 weak.